More than half of Facebook Instant Articles partners may have abandoned it

No ma funziona alla grande, Facebook.

Of 72 publishers that Facebook identified as original partners in May and October 2015, our analysis of 2,308 links posted to their Facebook pages on January 17, 2018, finds that 38 publications did not post a single Instant Article—the platform’s fast-loading, native format. In the meantime, Facebook has continued to tout Instant Articles as a success among its journalism efforts. Instant Articles enjoyed rapid expansion in 2017, it says. But if many of the largest reputable outlets are falling out, which publications are driving that growth?


Matteo Scandolin

È nato a Venezia nel 1982, vive a Milano. Scriveva racconti, poi s'è accorto che si divertiva di più ad aiutare gli altri a scriverli. Ogni tanto aggiorna il suo sito, Grandi speranze. Assieme a un altro paio di amici ha fondato inutile nel 2005. Su Twitter è matteoscandolin.